virtual care provider maven clinica company focused on women's and family health, announced the expansion of its fertility and family building programs to address the needs of individuals seeking fertility support outside of traditional in vitro fertilization (IVF) methods.
The company introduced Trying-To-Conceive (TTC) Health Coaching, a program that provides critical support to those facing pregnancy challenges. The company also launched his Maven Provider Portal, which is part of the Maven Managed Benefit platform.
The platform integrates virtual care management and customized fertility benefit structure and administration, as well as an expanding network of reproductive urology providers to enhance male fertility support.
TTC program participants receive personalized one-on-one support, including strategic goal setting, reproductive education, proactive check-ins, ovulation tracking kits, and access to mental health and nutrition resources.
TTC coaching services are provided free of charge to all members of the Fertility and Family Building track.
The company also announced updates to its integrated fertility benefits solution, Maven Managed Benefit (MMB).
Maven also expands its commitment to gender equity in infertility care by providing access to 12 different providers specializing in male infertility treatment, allowing members to participate in reproductive urology, reproductive endocrinology, We helped build a care team that included genetic counselors.
Patients will also have access to mental health providers, nutritionists, and relationship coaches through the expanded program.
bigger trends
Digitalization is Landscape of reproductive medicine Despite increasing employer and health insurance subsidies, access to infertility treatment remains inadequate.
In the United States, approximately 19% of married women between the ages of 15 and 49 difficult to get pregnant After a year of trying, 26% faced difficulty conceiving or carrying a pregnancy to term.
Financial barriers are a major stumbling block, with the average cost of IVF ranging from $15,000 to $20,000 per cycle.
An additional challenge is that public insurance companies rarely cover infertility services, only New York State's Medicaid program. Provide limited coverage.
Maven has already taken steps to alleviate these burdens. Partnership with Amazon In 2023, the company plans to expand fertility and family-building services to the tech giant's employees around the world, giving them access to a variety of health care providers and support services.
The company recently debuted a payment solution called Maven Wallet to help patients manage costs and determine budgets and payment parameters.
As more companies prioritize the benefits of infertility treatment, a growing number of health tech startups are responding to the evolving needs in this space.
Israeli fertility treatment startup Acquisition of ART Compass by AIVF focuses on AI-based embryo quality assessment during IVF treatment and aims to improve accessibility and outcomes in infertility treatment.