Just days after announcing two new promotions to EVP. concorde Label Group, the recorded music arm of Concord, has announced two new appointments.
Both new hires are in streaming and data analytics, both universal music group (UMG).
brad clark Appointed Senior Vice President of Streaming and Data Analytics. He previously served as Vice President of Data Analytics and Strategy at Universal Music Group Nashville.
kristen reed He joins Concord Label Group as vice president of data analytics and research after nearly four years as director of data analytics and research at UMG in Nashville.
Both will remain in Nashville in their new roles, working from Concord's headquarters in the city. Reed will report to Clark, who will report to the CEO of Concord Label Group. Tom Vetch.
„We're excited to have Brad and Kristen join our team. Brad has worked with artists at every stage of their careers, from their first song release to some of the biggest stadium acts in the industry. We have developed a unique understanding of how to translate data into real-world advancements in artists' careers,“ Bessi said in a statement.
“Kristen's ability to leverage data to promote our artists is incredible. As Concord Label Group continues to grow at an increasingly rapid pace, we remain competitive and ensure our artists reach the widest possible audience. In the era of streaming, this means a global, data-driven approach, and I think Brad and Kristen are well suited to build on the framework we have established. I know.”
“As Concord Label Group continues to grow at an increasingly rapid pace, it is important that we remain competitive and enable our artists to reach as wide an audience as possible. In the age of streaming, this is a global data It means a led approach.”
Tom Becki, Concord Label Group
Mr. Clark spent more than 20 years at UMG, starting out as new media manager. Houses of Parliament record before moving into a director-level role in marketing and artist development, sales and analytics. He served as Vice President of Commercial Development before becoming Vice President of Data Analytics and Strategy.
Clark led projects for artists such as: Chris Stapleton, Darius Rucker, Eric Church, Lady A, luke bryan and sam huntand worked on four of the nine country music songs certified Diamond by. RIAA.
„My greatest thrill is helping artists go from obscurity to achieving their dreams,“ Clark said in a statement.
„My career has been built around supporting strong teams and great artistry, and Concord has built such a great artist-centered company, so this move felt like a natural next step. I could feel it.”
A graduate of the University of Cincinnati College of Music, Mr. Reed joined UMG in 2018 as a financial analyst and later served as senior financial analyst before becoming director of data analytics and research.
“Music energizes me in general, and as someone who tends to talk in numbers, being able to use that ability to help artists bring music to the world is truly a gift,” Reed said. said.
“Concord has a great roster and team and I’m excited to be a part of it.”
“As someone who tends to talk in numbers, it’s really great to be able to use that ability to help artists bring their music to the world.”
Kristen Reed, Concord Label Group
The hiring announcements for Clark and Reed came two days after Concord Label Group. revealed it promoted Jill Weindorf marketing executive, and Joe Dent Appointed executive vice president in charge of operations.
Both would report to Becchi, and so would he himself. brought in last year He takes on the newly created role of Chief Executive Officer of Concord Label Group.
Concord Label Group manages eight labels. fearless records, loma vista recording, pulse recordand concord recordalso includes a slate of historic labels.
Concord's master recording portfolio includes: 275,000 including song recordings, and some 300 The company is proud of the number of Grammy Award winners. 6.6% Of all the Grammy Awards he has won so far.world music business