AppDirect, a San Francisco and Montreal-based platform, has successfully raised $100 million in funding from CDPQ to help expand its lending program for small and medium-sized technology companies. The funding is intended to strengthen AppDirect's Capital Invest program, which provides a financing program for technology advisors that provides upfront payments to technology companies.
AppDirect's Capital Invest program empowers technology advisors by allowing companies to submit business data from the past three years. In response, AppDirect will provide an all-cash offer with back-office support and provider agreements based on the company's annual recurring revenue. The loan structure includes an annuity payment to his AppDirect, ensuring a continuing revenue stream after the loan closes.
Emanuel Bertolin, Chief Revenue Officer at AppDirect, emphasized the importance of quick access to capital for technology players in a dynamic market. The Capital Invest program is designed to help technology advisors grow their business and invest in their future by providing innovative capital options.
Founded in 2009 by Nicolas Desmarais and Dan Saks, AppDirect operates a platform that connects buyers, sellers, and IT advisors to make it easier to buy, sell, and manage technology. The company's tools enable businesses to monetize and purchase technology products across different channels and devices. AppDirect generates revenue through monetization services and transaction fees from products and services traded on its platform.
The company launched its Capital Invest program in 2021, and the recent $100 million investment from CDPQ brings the total amount of the program to $180 million. AppDirect raised his nearly $500 million in debt and equity from a variety of investors including JP Morgan Chase, Mithril Capital Management, and Inovia Capital.
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